FMCG behemoth P&G is facing acute backlash for the Pampers brand from consumers ever since it replaced its old diapers, Swaddlers and Cruisers with a 20% thinner and more absorbent technology. Since the launch of the new Pampers Dry Max in the US market, there have been severe accusations and claims that the new product causes rashes and skin problems in children. However, P&G refuses to accept that the problem of skin rashes and chemical burns has been caused by Dry Max. In fact, they are of the view that the new product is the best diaper innovation in the last 25 years by P&G and was launched only after extensive testing. Meanwhile, the US Consumer Product and Safety Commission (CPSC) sprung into action after recent suggestions that the new diapers should be recalled back and has launched an investigation into the matter. If proven, it is reported that the accusation could cause P&G a whopping $8 billion, and hits to the credibility of Pampers.


12/08/2011 2:19am

Mothers can also receive free diaper samples. You might only get one or two diapers per brand but it all adds up. Plus those extra diapers work great for backup diapers in the car, at grandma’s, or simply for when you run out and cannot make it to the store. Those free diaper samples work much better than a washcloth and duck tape.

12/08/2011 2:22am

Pampers is the best-selling diaper brand in the world, with several varieties. Pampers Cruisers is a premium-priced version for larger infants and toddlers.

12/08/2011 2:25am

I love the Cruisers since it gives a better fit

12/08/2011 2:28am

Cruisers and Baby Drys may fit differently depending on the infant.

12/08/2011 2:31am

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