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IIPM Indore - Aagman 2010
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IIPM Indore - Saraswati Vandana (Aagman 2010)
On the 29th of October’10, IIPM Indore celebrated Aagman 2010 at The Mahal at Sayaji. A perfect welcome for the Fall Winter batch of 2010, the students of IIPM put up a grand show for the audience consisting of the students and the faculty members. The entire atmosphere was jubilant. the entire show was handled by the students of IIPM Indore.

The preparation for Aagman started well in advance. Under the aegis of IIPM events team, the students took care of every little detail, right from planning the entire event, organizing it till the execution on the final day. Students of 1st year and BBA worked as team for the grand event.

The show started with a saraswati vandana followed by a fashion show and a number of other performances as well. But the highlight of the show was the salsa performance put up by the students. The entire show was choreographed by the students. The emcees kept the crowd enthralled. The grand finale of the event was a surprise performance by both the faculty and the students.

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On 14th July’10, the 4P’s club of  IIPM Indore organized ‘the best marketing plan competition' for the first years, second years and the BBA students.
 
The objective behind the entire exercise was to actually test the students and get to know how much they are able to use what they have learnt in the class to actual marketing of a product.

5 teams of 6-7 members participated in the event. 3 out of these 4 teams were combined teams with students of 1st yr, 2nd yr and BBA all working together on the product. The other 2 teams were ISBE-B and BBA students.

Each team was given a specific product to launch highlighting its USP. The products were a watch, soap, torch, lipstick, a deodorant.

The students were given an hour to prepare a questionnaire, conduct a survey, conduct a primary research and on the basis of the research make a marketing plan including a TVC. The students were given the freedom to refer to any of the marketing books in the library but if any group was caught asking help from any of the faculty would be disqualified.

Each team was given a time 4-5 mins to give their presentation. The judge for the event was Prof. Jayanta Chakraborti.

The winning team was the team that marketed the lipstick.

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On 25th June 2010, IIPM Indore hosted the Moonwalk party for the Spring Summer batch of 2010-2012 at Hotel Sayaji, Indore.

A night of fun and dance, the students of spring summer batch at IIPM Indore had a chance to unwind after a grueling one month of projects and presentations.
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